1-Day Visit to Iconic Danish Publishers
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Wednesday, 19 November 2025 in Copenhagen
19:00 Following an energizing Newsroom Summit Conference (18-19 November), we invite you to meet your fellow Study Tour colleagues at our group Welcome Dinner! Debate long into the evening on insights gleaned at the event, and discuss what’s on the docket for the next day!
Thursday, 20 November 2025 in Copenhagen
Hotel Breakfast at participant’s leisure.
Morning Meeting with working lunch at JP/Politiken
JP/Politikens Hus is one of Denmark’s leading media companies, publishing several news media. Their activities include publishing houses, weekly newspapers, and niche media. JP/Politikens Hus owns three of Denmark’s leading national news brands: Ekstra Bladet, Jyllands-Posten and Politiken. Each month JP/Politikens Hus is in contact with more than 3 million Danes / half the country’s population every week through their digital and printed media.
During our stay we will explore Newsroom Meets Revenue topics complete with newsroom tours.
Confirmed speakers thus far include: Troels Behrendt Jørgensen and Kasper Lindskow.
Troels Behrendt Jørgensen, Digital Director, Politiken
Kasper Lindskow, Head of AI, JP/Politikens Media Group
13:00 – 15:00 Afternoon Meeting at Berlingske
Berlingske is Denmark’s oldest continually operating newspaper and among the oldest newspapers in the world-in circulation since 1749. This Danish news media company boasts 4 newspapers & websites. As of February 2025, Berlingske is under new ownership in Amedia, the largest publisher of newspapers in Norway with a hyper-focus on local news.
While here we will meet with Lars K. Jensen & Nina Brorson and unpack their user needs project and discuss the implementation and the impact of user needs for editors & teams, how it led to cultural change and how user needs can attract younger audiences.
Lars K. Jensen, Audience Development Lead, Berlingske
Nina Brorson, Editor, Berlingske
Charter Bus to Zetland
15:30 – 16:30 at Zetland
Zetland is a digital-only publisher who hit the ground running back in 2016, with a ground-breaking business model for publishers: the Membership Model. They are grounded in the ethos of journalism as a force for good. Zetland publishes three to four news articles daily, focusing on long-form stories and in-depth articles.
Zetland has received international acclaim for its audio journalism, user experience, live journalism, and groundbreaking work on establishing a business model for journalism that is funded, supported and driven forward by its members. Zetland is ad-free and fully transparent. A mere few months ago, they expanded in Finland with it’s own Finnish edition. We’ll be sitting down with Lea (who we recently profiled in our editor-to editor series) and discussing membership models, the future of newsrooms, and the idea of publishing ‘less’ but more meaningful journalism.
Lea Korsgaard, Co-founder and Editor-in-Chief, Zetland